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While choosing a video format for your website you should consider the following factors.

Compatibility A best video format must be compatible for all the users and all the browsers. The major browsers like Internet Explorer and MOZILLA should allow the format. No additional software download should be required to view the video.
File Size A good video format should be smaller in size. The download time and installation time must be the minimum.

Video Quality The most important quality that a best video format should have, is the best quality. The video quality should be great on all resolutions.

Startup The startup of a best video format must be user friendly and fast. For example while the movie is loading, some message should appear on the screen like “The movie is loading… X seconds remaining” etc. This message will tell the visitor that everything is fine and normal and movie is going to be loaded in some seconds.

Custom Controls It should be easy to create and add some custom controls in a best video format. This is necessary because the needs of people are changing everyday. If some format does not allow the additions of more custom controls then it cannot be used by many users who want some advanced features that are not built-in.

Affordable It must be affordable.Flash is a commonly used video format.

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